Blog
What we've learned building and auditing real websites for real businesses. No filler, no vague tips.
The IPv6 Bug That Could Have Undone Our Own Security Fix
We fixed a real SSRF bug, then found our own fix had a gap -- because of how browsers and servers silently rewrite IPv6 addresses.
Why a Fast Website Sells More: The Real Mechanism Behind It
Everyone says speed helps conversions, but few explain why. Here's what actually happens in a visitor's head, and on their phone, during the first few seconds on your site.
Why We Attack Our Own Tools Before We Trust Them With Yours
Before we hand a piece of software to a client -- or build it as a product of its own -- we try to break it ourselves first. Here's what that actually looked like this week.
Security Headers: The Invisible Settings Protecting Your Website
Security headers are a handful of instructions your website sends to every visitor's browser, and most small business sites are missing them entirely. Here's what they actually do and why it's worth five minutes of your web developer's time.
What Actually Makes a Website Look Dated to a First-Time Visitor
It's rarely the colour scheme. Here are the specific, fixable things that make a website feel old the moment someone lands on it, and why each one matters more than people think.
The 6 Things We Check Before We Touch Your Website
Most website audits are a Lighthouse score and a shrug. Here is exactly what we measure across performance, security, SEO, conversion, accessibility and design before we say a word about what needs fixing.
What we write about
Speed. Why a slow page costs enquiries, how Google measures it, and the fixes that make the biggest difference on a phone over a weak signal.
Security. The settings and checks that keep a small business site and its visitors safe, including the ones we found by testing our own tools first.
Search and design. What makes a site look dated to a first-time visitor, and what Google needs to see before it will send you traffic.
Every post comes from work on real sites. If you'd like us to look at yours, start with our £95 site health check or the in-depth audit of every page.